Google Adsense Is a Dying Business and You Should Pay Attention To It Why Content Creators Should Change Their Money Strategy
Posted by S. Saiful Why content creators should change their money strategy. Desiree Peralta Following Oct 10, 2021 · 4 min read Photo by Pawel Czerwinski on Unsplash There was a time where everyone wanted to be YouTubers and bloggers. Google's pay-per-view and CPM model was wonderful, and users found it excellent to consume free content for a few ads. And I don't blame them. Since its beginning on June 18, 2003 , Google AdSense has paid more than $26 billion to content creators. It seemed to be the perfect business for anyone who decided to explore their talents on the internet. However, even though Google made almost all its money from ads, they haven't found a way to scale its business model. Consequently, other platforms have taken the lead in marketing and content development. For that reason, the search company is a dying business right now, and as a content creator, you should pay attention to these signals. But why is this happening to Google? Compani